Enid Brand Identity Standards

Brand Attributes

Adventurous Spirit

Enid's adventurous spirit has been evidenced from the beginning with the Boomers and a historical land run.  Can it get any more adventurous then leaving your current home and racing for the opportunity to homestead in a new, untamed land?

Entrepreneurial Spirit

Enid's entrepreneurial spirit is defined by people who are driven to succeed no matter what the obstacles placed in their way. A community of independent, innovative, and visionary individuals and families. People who are willing to pound a stake in the ground.

Boundless - Limitless; vast; having no boundaries

Enid has demonstrated that it is a community of boundless
opportunities. From its open air-space, vast energy resources
and national businesses, to its budding entrepreneurs and
educational choices--Enid has nearly unlimited potential for today, tomorrow, and beyond.

Vibrant - Pulsating with vigor and energy

Enid is on the move with renewed energy towards increasing
it’s quality of life, expanding community opportunities, and fostering memorable visitor experiences. It is vibrant and alive.

Original - New; fresh; inventive; arising independently

Enid was formed on one legendary day in 1893. Since that
time, the community has produced inspiring people, athletes,
attractions, companies, musicians, and architecture . . . all
are celebrated in their own way.